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For Henrik William Seva, herding reindeer is more than a job, it’s a way of life. Henrik is an aboriginal Sami from northern Sweden who comes from a long line of nomadic reindeer herders. But that culture is changing and the traditions of his ancestors are being eclipsed by technology and money. At 49 years of age and disillusioned, Henrik moved to the frozen shores of Canada’s Arctic Ocean to live alone with 3,000 reindeer.
Tundra Cowboy shows the intimate bond Henrik has created with the reindeer in Canada and also raises questions about how modern technology changes our relationship with the world around us.